Drizly’s Top New Products of Q1 2021
Highlighting the top products launches in Q1—and what they indicate about consumer trends
Consumers seek better-for-you options, breakouts in high-end Champagne, and more
Expect increased demand for agave-based spirits, RTDs, and cocktail mixers
Diversification and premiumization are fueling growth of the third best-selling liquor category
Piggybacking on the success of the tequila category, mezcal’s star is rising. Here are the brands and trends to watch in the coming year
Category Forecast Reports
RTD cocktails grew considerably this year; retailers and experts evaluate what’s next for the category
Gain a competitive edge on inventory decisions with data and insights about the fastest-growing spirits category
Innovation within more balanced, lower-ABV styles positions the IPA category for continued growth over the next few years
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